Twitter is threatening authorized motion towards Meta Platforms over its new Threads platform, Semafor reported on Thursday, citing a letter despatched to the Fb father or mother’s CEO Mark Zuckerberg by Twitter’s lawyer Alex Spiro.
“Twitter intends to strictly implement its mental property rights, and calls for that Meta take instant steps to cease utilizing any Twitter commerce secrets and techniques or different extremely confidential info,” Spiro wrote within the letter.
Meta launched Threads on Wednesday because the social media agency appears to tackle Elon Musk’s Twitter by profiting from Instagram’s billions of customers.
Meta and Spiro didn’t instantly reply to Reuters requests for remark.
In the meantime, Analysts have mentioned Threads’ ties to Instagram may give it a built-in consumer base and promoting equipment. That might siphon advert {dollars} from Twitter at a time when its new CEO is making an attempt to revive its struggling enterprise.
Whereas Threads launched as a standalone app, customers can log in utilizing their Instagram credentials and observe the identical accounts, probably making it a simple addition to current habits for Instagram’s greater than 2 billion month-to-month energetic customers.
“Buyers can not help however be somewhat excited in regards to the prospect that Meta actually has a ‘Twitter-Killer’,” mentioned Danni Hewson, head of monetary evaluation at funding agency AJ Bell.
Others noticed the launch of Threads as a possibility to create a much less poisonous model of Twitter.
“Could this platform have good vibes, robust neighborhood, glorious humor, and fewer harassment,” Ocasio-Cortez mentioned in her submit.
Very similar to Twitter, the app options brief textual content posts that customers can like, re-post and reply to, though it doesn’t embody any direct message capabilities. Posts will be as much as 500 characters lengthy and embody hyperlinks, images and movies as much as 5 minutes lengthy, in keeping with a Meta weblog submit.
It’s obtainable in additional than 100 nations on each Apple’s App Retailer and Google’s Play Retailer, the weblog submit mentioned.
© Thomson Reuters 2023