Google took motion in opposition to over 3,500 mortgage apps in India in 2022 for violating Play Retailer coverage necessities, the corporate stated on Thursday.

Google stated that general it prevented 1.43 million policy-violating apps from being revealed on Google Play banning 173,000 dangerous accounts stopping over $2 billion (almost Rs. 16,350 crore) in fraudulent and abusive transactions in 2022.

“In India, in 2022, we’ve got reviewed and brought vital enforcement motion, together with elimination of apps, on greater than 3,500 private mortgage apps for violations of the Play coverage necessities. We proceed to uplevel our efforts on this space by commonly updating our insurance policies and assessment processes,” Google stated.

The corporate introduced that it’s going to undertake a extra privacy-friendly strategy to promoting in 2023.

Google will roll out the primary Beta for the Privateness Sandbox on Android to a small proportion of Android gadgets.

“With the Beta, customers and builders will be capable of expertise and consider these new options in the actual world…We’ll proceed to work in collaboration with builders, publishers, regulators and extra as we navigate the transition to a extra non-public cell ecosystem,” Google stated in a weblog.

Beneath the privateness sandbox, Google goals to create applied sciences that defend individuals’s privateness on-line and provides firms and builders instruments to construct digital companies.

The Privateness Sandbox reduces cross-site and cross-app monitoring whereas serving to to maintain on-line content material and companies free for all. 


After going through headwinds in India final yr, Xiaomi is all set to tackle the competitors in 2023. What are the corporate’s plans for its vast product portfolio and its Make in India dedication within the nation? We talk about this and extra on Orbital, the Devices 360 podcast. Orbital is accessible on Spotify, Gaana, JioSaavn, Google Podcasts, Apple Podcasts, Amazon Music and wherever you get your podcasts.
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